Competitive Analysis & Marketing Strategy for Dells Computer Essay

Competitive Analysis & Marketing Strategy for Dells Computer - Essay Example Studies carried out during that period indicated that Dell Company shipped less computer units in the whole world than Hewlett-Packard (Holzner, 2005). Conversely, recently, Apple Macs are more used in colleges than Dell computers. Dell has a competitive advantage over its rivals. The company’s mission is hugely focused on its clients. Its initiatives include promoting world growth, establishing a culture of winning, increasing the experience of clients, and attaining leadership of products. When the company sells the PCs to the clients directly, it understands the needs of clients and gives efficient computing answers to meet clients’ necessities. This perspective is advantageous to Dell because it permits the company to design effective systems for clients and at adequate costs. Moreover, the direct sales do away with middle men or retailers who add excessive cost and time. Also, Dell’s computers are customized and targeted to the needs of the clients. The company also provides projectors, network servers, work stations, and printers (Holzner, 2005). Dell’s position in the market place is that of convenience to the clients. Dell Company is a varied information technology provider which partners with other companies to provide a large variety of global services and products. Dell Company is committed to giving its clients well built and designed systems, and also ensuring that they are innovative so as to give clients a value that is outstanding (Mueller, 2002). For over 20 years, Dell Company has been linked with developing, customizing and designing services and products that satisfy a broad range of clients including individual clients to retailing and corporate businesses. Dell’s philosophy to directly engage customers has turned into a business model for other corporations and organizations (Dell &Â  Fredman, 2006). The manufacturing processes should be

India Essay Example | Topics and Well Written Essays - 500 words - 2

India - Essay Example (Andrea and Overfield, 71). The rock edicts of Ashoka reflect the emperor’s strong adherence to the fundamental teachings of Buddhism. He unequivocally asserts that all the benevolent actions he has undertaken as a king have but one objective: â€Å"that the people might practice the Dhamma† (Dhammika, the Seven Pillar Edicts, 7). He urges his subjects to respect and practice Dharma. Although Ashoka does not explicitly expound on Buddha’s teachings, his exhortations to his subjects are undoubtedly based on the Eightfold Path. Ashoka’s edicts list the dictates of Dharma: â€Å"proper behavior towards servants and employees, respect for father and mother, generosity towards friends, companions, relations, Brahmans and ascetics, and not killing living beings† (Dhammika, Fourteen Rock Edicts, 11). All this obviously falls under ‘Right Conduct.’ Again, Ashoka emphasizes â€Å"restraint in speech† (Dhammika, Fourteen Rock Edicts, 12) a nd that â€Å"the truth should be spoken† (Dhammika, Minor Rock Edicts, 2), in deference to ‘Right Speech.’ He urges is subjects towards ‘Right Endeavor’: â€Å"Great fruit will result from doing your duty† (Dhammika, Kalinga Rock Edicts, 1). Ashoka’s desire that his subjects practice â€Å"Kindness, generosity, truthfulness, purity, gentleness and goodness† (Dhammika, Seven Pillars, 7) expresses his hope that Buddhist Dharma will be adopted by all in his kingdom. Ashoka’s edicts define dharma as following the Eightfold Path. In the context of the Bhagavad Gita, Dharma is defined as â€Å"the moral imperative of caste duty† (Andrea and Overfield, 67). The performance of one’s duty, as prescribed by one’s caste, is the highest moral obligation, and the best way to worship God. â€Å"Every man intent on his own respective duties obtains perfection† (Andrea and Overfield, 68). Krishna states that the man who transcends the physical senses, and maintains detachment attains bliss. The way to eternal happiness is to